Bell & Ross
Bell & Ross was born from the creative minds and united vision of Bruno Belamich and Carlos Rosillo. Together they envisioned a watch brand based on the military- and aviation-styled watches that had captured their imagination since childhood.
In 1992, they started Bell & Ross with a USD 20,000 investment. Initially, they collaborated with Sinn, which fabricated their watches for them during the early years. The brand made big news in 1997 when it created the Hydromax, a Hydroil-filled quartz watch that is capable of functioning perfectly at a depth of 11,100m.
The buzz they generated brought many suitors, and that same year Chanel made a strategic investment in the brand. Even then, Belamich and Rosillo had no idea just how successful Bell & Ross would become.

News
Bell & Ross Is Back With A BR-X3 Sequel: Night Vision
Oct 24, 2025

News
Bell & Ross Is Back With A BR-X3 Sequel: Night Vision

News
Bell & Ross Introduces the BR-X3 Collection
Sep 18, 2025

News
Bell & Ross Introduces the BR-X3 Collection

Reviews
Why The Bell & Ross BR-05 Hits A Sweet Spot At 36mm
Jul 23, 2025

Reviews
Why The Bell & Ross BR-05 Hits A Sweet Spot At 36mm

News
Introducing the Bell & Ross BR-05 Skeleton Phantom Ceramic
Jul 9, 2025

News
Introducing the Bell & Ross BR-05 Skeleton Phantom Ceramic

Through the Looking Glass: Tinted Sapphires
Apr 20, 2025

Through the Looking Glass: Tinted Sapphires

Bell & Ross At Watches And Wonders 2025: BR-03 Skeletons And BR-05 Goes Mini
Apr 4, 2025

Bell & Ross At Watches And Wonders 2025: BR-03 Skeletons And BR-05 Goes Mini

News
Bell & Ross’ New BR-03 Astro Shows Off The Earth, Moon, Mars, And A Satellite To Tell The Time
Feb 14, 2025

News
Bell & Ross’ New BR-03 Astro Shows Off The Earth, Moon, Mars, And A Satellite To Tell The Time

News
Gordon Gekko Meets Art Deco in the Bell & Ross BR-05
Jun 24, 2024

News
Gordon Gekko Meets Art Deco in the Bell & Ross BR-05

News
Bell & Ross at Watches & Wonders 2024: All the New Models
Apr 12, 2024

News
Bell & Ross at Watches & Wonders 2024: All the New Models
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